Client
Marketing Agency. UAE

Problem

UAE-based marketing and content teams faced significant bottlenecks from slow, manual, and inconsistent SEO content creation. Traditional methods were expensive and unscalable—skilled staff spent excessive hours on manual keyword research, writing, and website publishing instead of focusing on strategy. Fragmented processes, inconsistent posting schedules, and lack of SEO optimization caused content to frequently fail to rank.

Solution

Built an automated SEO content publishing system using Make.com to orchestrate SEMrush API for keyword research, ChatGPT-4 for AI-powered content generation, and WordPress API for automated publishing. The system performs intelligent keyword research, generates SEO-optimized content following predefined rules, and automatically publishes directly to WordPress—eliminating all manual content creation and publishing tasks.

Results

  • 100% automation of keyword research, content writing, and publishing

  • Consistent SEO optimization with predefined on-page rules

  • Scalable content production freeing teams for strategic work

  • Improved search rankings through systematic optimisation

  • 6-week deployment from integration to full production launch

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