Client
Marketing Agency. UAE
Problem
UAE-based marketing and content teams faced significant bottlenecks from slow, manual, and inconsistent SEO content creation. Traditional methods were expensive and unscalable—skilled staff spent excessive hours on manual keyword research, writing, and website publishing instead of focusing on strategy. Fragmented processes, inconsistent posting schedules, and lack of SEO optimization caused content to frequently fail to rank.
Solution
Built an automated SEO content publishing system using Make.com to orchestrate SEMrush API for keyword research, ChatGPT-4 for AI-powered content generation, and WordPress API for automated publishing. The system performs intelligent keyword research, generates SEO-optimized content following predefined rules, and automatically publishes directly to WordPress—eliminating all manual content creation and publishing tasks.
Results
100% automation of keyword research, content writing, and publishing
Consistent SEO optimization with predefined on-page rules
Scalable content production freeing teams for strategic work
Improved search rankings through systematic optimisation
6-week deployment from integration to full production launch